App Annie

Discover the real potential for your app. Understand what your customers want and who is doing it best. In this clinic, App Annie will give you insight into probable downloads levels for your targets markets, apps stores and devices. In 30 mins we can show how your competitors are doing and assess your existing app strategy, identifying any opportunities you should consider.

With more consumers than ever before turning to their mobile to research, browse and make retail purchases, apps are no longer a ‘nice to have’ but a critical channel for all retailers looking to meet the needs of today’s mobile-first consumer. This will be the most valuable 30 mins of your visit to IRX 2015.